Add your business name and mailing address

Thunk Mail won't send a campaign until your business name and physical mailing address are set. Both are required by law on every marketing email, and both go in the footer automatically once you've entered them.

Where to set it

1. Open your Settings.
2. Enter your business name and physical mailing address.
3. Save. Both appear in every campaign footer from then on.

Why it's required

Anti-spam laws, the US CAN-SPAM Act among them, require every commercial email to carry a valid physical postal address for the sender. Doing it once in Settings is why you never think about it again per campaign.

The check tests whether the address is complete, not just whether the box has something in it. Placeholders don't pass.

Messages you might see

If a send is blocked, the message names the missing piece:

• Set your sender name in Settings before sending campaigns.
• Set your physical mailing address in Settings before sending campaigns.
• Your physical mailing address doesn't look like a real address.
• Your physical mailing address is missing a street or PO box number.
• ...is missing a city. / ...is missing a state or province. / ...is missing a ZIP or postal code.

Each one points at the same place in Settings. Fix the named part and the send goes through.

What address can I use?

• Any real address where you can receive mail. An office, a registered business address, a PO box, or a mailbox service all work.
• It does not have to be your home. A PO box or a virtual mailbox is what most small businesses use.

What else goes in the footer?

Every email also carries a one-click unsubscribe link. Neither it nor your address can be removed. That's deliberate: an easy way out is what stops people reporting you as spam instead.

Next: Set up and verify your reply-to address is the other thing that has to be in place before you can send.